Collection and Use of Personal Information
Personal information is data that can be used to identify or contact a single person.
About the regulation and data protection
- What does the General Data Protection Regulation (GDPR) govern?
- What is personal data?
- What constitutes data processing?
- What are Data Protection Authorities (DPAs)?
As of May 2018, with the entry into application of the General Data Protection Regulation, there is one set of data protection rules for all companies operating in the EU, wherever they are based.
Stronger rules on data protection mean
- people have more control over their personal data
- businesses benefit from a level playing field
Here are some examples of the types of personal information Ax-Easy may collect and how we may use it:
What personal information we collect
When you create an Ax-Easy Client ID, apply for commercial credit, purchase a product, download a software update, register for a class at an Ax-Easy Retail Store, contact us or participate in an online survey, we may collect a variety of information, including your name, mailing address, phone number, email address, contact preferences, and credit card information.
When you share your content with family and friends using Ax-Easy products, send gift certificates and products, or invite others to participate in Ax-Easy services or forums, Ax-Easy may collect the information you provide about those people such as name, mailing address, email address, and phone number. Ax-Easy will use such information to fulfill your requests, provide the relevant product or service, or for anti-fraud purposes.
In certain jurisdictions, we may ask for a government issued ID in limited circumstances including when setting up a wireless account and activating your device, for the purpose of extending commercial credit, managing reservations, or as required by law.
How we use your personal information
The personal information we collect allows us to keep you posted on Ax-Easy’s latest product announcements, software updates, and upcoming events. If you don’t want to be on our mailing list, you can opt out anytime by updating your preferences.
We also use personal information to help us create, develop, operate, deliver, and improve our products, services, content and advertising, and for loss prevention and anti-fraud purposes.
We may use your personal information, including date of birth, to verify identity, assist with identification of users, and to determine appropriate services. For example, we may use date of birth to determine the age of Ax-Easy ID account holders.
From time to time, we may use your personal information to send important notices, such as communications about purchases and changes to our terms, conditions, and policies. Because this information is important to your interaction with Ax-Easy, you may not opt out of receiving these communications.
We may also use personal information for internal purposes such as auditing, data analysis, and research to improve Ax-Easy’s products, services, and customer communications.
If you enter into a sweepstakes, contest, or similar promotion we may use the information you provide to administer those programs.
Collection and Use of Non-Personal Information
We also collect data in a form that does not, on its own, permit direct association with any specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose. The following are some examples of non-personal information that we collect and how we may use it:
We may collect information such as occupation, language, zip code, area code, unique device identifier, referrer URL, location, and the time zone where an Ax-Easy product is used so that we can better understand customer behavior and improve our products, services, and advertising.
We may collect and store details of how you use our services, including search queries. This information may be used to improve the relevancy of results provided by our services. Except in limited instances to ensure quality of our services over the Internet, such information will not be associated with your IP address.
With your explicit consent, we may collect data about how you use your device and applications in order to help app developers improve their apps.
If we do combine non-personal information with personal information the combined information will be treated as personal information for as long as it remains combined.
Cookies and Other Technologies
If you want to disable cookies and you’re using the Safari web browser, go to Safari preferences and then to the privacy pane to manage your preferences. For browsers, check with your provider to find out how to disable cookies. Please note that certain features of the Ax-Easy website will not be available once cookies are disabled.
As is true of most internet services, we gather some information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type and language, Internet service provider (ISP), referring and exit websites and applications, operating system, date/time stamp, and click stream data.
We use this information to understand and analyze trends, to administer the site, to learn about user behavior on the site, to improve our product and services, and to gather demographic information about our user base as a whole. Ax-Easy may use this information in our marketing and advertising services.
In some of our email messages, we use a “click-through URL” linked to content on the Ax-Easy website. When customers click one of these URLs, they pass through a separate web server before arriving at the destination page on our website. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked in this way, you should not click text or graphic links in the email messages.
Pixel tags enable us to send email messages in a format customers can read, and they tell us whether mail has been opened. We may use this information to reduce or eliminate messages sent to customers.
Disclosure to Third Parties
At times Ax-Easy may make certain personal information available to strategic partners that work with Ax-Easy to provide products and services, or that help Ax-Easy market to customers. For example, when you purchase and activate your iPhone, you authorize Ax-Easy and your carrier to exchange the information you provide during the activation process to carry out service. If you are approved for service, your account will be governed by Ax-Easy and your carrier’s respective privacy policies. Personal information will only be shared by Ax-Easy to provide or improve our products, services and advertising; it will not be shared with third parties for their marketing purposes.
Ax-Easy shares personal information with companies who provide services such as information processing, extending credit, fulfilling customer orders, delivering products to you, managing and enhancing customer data, providing customer service, assessing your interest in our products and services, and conducting customer research or satisfaction surveys. These companies are obligated to protect your information and may be located wherever Ax-Easy operates.
It may be necessary by law, legal process, litigation, and/or requests from public and governmental authorities within or outside your country of residence for Ax-Easy to disclose your personal information. We may also disclose information about you if we determine that for purposes of national security, law enforcement, or other issues of public importance, disclosure is necessary or appropriate.
We may also disclose information about you if we determine that disclosure is reasonably necessary to enforce our terms and conditions or protect our operations or users. Additionally, in the event of a reorganization, merger, or sale we may transfer any and all personal information we collect to the relevant third party.
Protection of Personal Information
Ax-Easy takes the security of your personal information very seriously. Ax-Easy online services such as the Ax-Easy Online Store and iTunes Store protect your personal information during transit using encryption such as Transport Layer Security (TLS). When your personal data is stored by Ax-Easy, we use computer systems with limited access housed in facilities using physical security measures.
When you use some Ax-Easy products, services, or applications or post on an Ax-Easy forum, chat room, or social networking service, the personal information and content you share is visible to other users and can be read, collected, or used by them. You are responsible for the personal information you choose to share or submit in these instances. For example, if you list your name and email address in a forum posting, that information is public. Please take care when using these features.
If you or anyone else using Family Sharing logs on to a device that is owned by a third party, any information shared within your Family—including calendar, location, photos, and iTunes purchases—may be downloaded on to that third-party device thereby disclosing any such shared information. [See About Family Sharing for more information.]
The security of your data is ensured through SSL certification available since November 2016 on this site. So any sensitive information sent to us, rest assured that there will be falsified or stolen by a third party. For more details, click on the green icon at the bottom of the screen where it says “SSL Certification”
Integrity and Retention of Personal Information
Access to Personal Information
You can help ensure that your contact information and preferences are accurate, complete, and up to date by logging in to your account at https://appleid.apple.com/. For other personal information we hold, we will provide you with access for any purpose including to request that we correct the data if it is inaccurate or delete the data if Ax-Easy is not required to retain it by law or for legitimate business purposes. We may decline to process requests that are frivolous/vexatious, jeopardize the privacy of others, are extremely impractical, or for which access is not otherwise required by local law. Access, correction, or deletion requests can be made through the regional Privacy Contact Form.
Children & Education
We understand the importance of taking extra precautions to protect the privacy and safety of children using Ax-Easy products and services. Children under the age of 13, or equivalent minimum age in the relevant jurisdiction, are not permitted to create their own Ax-Easy Customer IDs, unless their parent provided verifiable consent or as part of the child account creation process in Family Sharing or they have obtained a Managed Ax-Easy Customer ID account (where available) through their school.
If we learn that we have collected the personal information of a child under 13, or equivalent minimum age depending on jurisdiction, outside the above circumstances we will take steps to delete the information as soon as possible.
To provide location-based services on Ax-Easy products, Ax-Easy and our partners and licensees may collect, use, and share precise location data, including the real-time geographic location of your Ax-Easy computer or device. Where available, location-based services may use GPS, Bluetooth, and your IP Address, along with crowd-sourced Wi-Fi hotspot and cell tower locations, and other technologies to determine your devices’ approximate location. Unless you provide consent, this location data is collected anonymously in a form that does not personally identify you and is used by Ax-Easy and our partners and licensees to provide and improve location-based products and services. For example, your device may share its geographic location with application providers when you opt in to their location services.
Some location-based services offered by Ax-Easy, such as the “Find My iPhone” feature, require your personal information for the feature to work.
Third?Party Sites and Services
Ax-Easy websites, products, applications, and services may contain links to third-party websites, products, and services. Our products and services may also use or offer products or services from third parties for example, a third-party iPhone app.
Information collected by third parties, which may include such things as location data or contact details, is governed by their privacy practices. We encourage you to learn about the privacy practices of those third parties.
If you purchase a subscription in a third party app or within News, we create a Subscriber ID that is unique to you and the developer or publisher which we use to provide reports to the developer or publisher that include information about the subscription you purchased, and your country of residence. If you cancel all of your subscriptions with a particular developer or publisher, the Subscriber ID will reset after 180 days if you do not resubscribe. This information is provided to developers so that they can understand the performance of their subscriptions.
To make sure your personal information is secure, we communicate our privacy and security guidelines to Ax-Easy employees and strictly enforce privacy safeguards within the company.
All such communications are examined and replies issued where appropriate as soon as possible. If you are unsatisfied with the reply received, you may refer your complaint to the relevant regulator in your jurisdiction. If you ask us, we will endeavor to provide you with information about relevant complaint avenues which may be applicable to your circumstances.
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Ax-Easy, 6 Gavaladon Str.,
Heraklion Crete 71202,